Josh's Sumo Story

Josh's Story. It’s been a whole decade since we released this hazy flagship brew, but what really makes $UMO special? We asked our brewers, and this was answer:

“$UMO is the reason I work here!

I had a pint of $UMO at my local pub, and it was my first-ever hazy beer. I remember thinking it looked pretty strange, but I gave it a go anyway. One sip in, and I thought ‘I like that! That is really good!’

So, I looked up Mad Squirrel Brewery and found out that it was only 15 minutes away from where I lived. I popped in and discovered the full range of Mad Squirrel beers, from the Core Range to the Limited Releases. I kept an eye on the website for new beer releases, and one day I spotted a job opening for an apprentice brewer. I applied, got in, and now, 5 years later, I’m the Head Brewer. All thanks to that first pint of $UMO at my local. Cheers to $UMO!”

From a casual pint to head brewer — now that’s a proper beer journey. 🍻

Here’s to $UMO, the beer that started it all!